Vol. 25 No. 1 (2025): Jurnal Wacana Ekonomi

Jurnal Wacana Ekonomi

• The Impact of Television Advertising and Sales Promotion on Generation Z Consumers’ Purchase Intention for Product X Sachet in the Greater Malang Area

  Made Budiramdani Kusuma , Sunardi Sembiring

  090-101

  • DOWNLOAD (PDF)

• The Role of Leadership, Ethical Behavior, and Market Orientation in Improving Social Entrepreneurship Outcomes and Impact on Local Communities in Indonesia

  Nur Hasan Kurniawan, Koesmawan Koesmawan, Yana Priyana

  001-020

  • DOWNLOAD (PDF)

• Navigating Indonesia's Digital Transformation: Exploring Entrepreneurial Opportunities in E-commerce and Fintech

  Sitti Hikmawatty, Gustian Djuanda, Gina Sahadatun Nisa

  021-035

  • DOWNLOAD (PDF)

• The Influence of Resilience and Workload on The Intention to Stay Among Nurses at Bunda Medika Jakabaring Hospital, South Sumatra Province

  Andra Kurnianto, Rian Andriani, Oke Andikarya

  036-044

  • DOWNLOAD (PDF)

• The Effect of Provincial Minimum Wages and Open Unemployment Rate on Poverty in DKI Jakarta 2016 - 2023

  Cut Nurul Aidha, Safna Afriani, AB Christono

  045-051

  • DOWNLOAD (PDF)

• Marketing Innovation, Employee Competence, Customer Orientation, and Product Quality on Market Performance and Organizational Reputation in Indonesian Multinational Companies

  Iswanto Iswanto, Ni Desak Made Santi Diwyarthi, I Wayan Adi Pratama

  052-065

  • DOWNLOAD (PDF)

• Factors That Encourage Consumers to Choose Dexlite as Fuel for Diesel Vehicles

  Kushariyadi Kushariyadi

  066-078

  • DOWNLOAD (PDF)

• Analysis of the Effect of Government Spending in the Education and Health Sectors, as Well as the Minimum Wage, on Poverty in South Sulawesi Province

  Nurul Muhliza, Abd. Rahim, Citra Ayni Kamaruddin, Sri Astuty, Irwandi Irwandi

  088-098

  • DOWNLOAD (PDF)